{"title":"Matrix","description":"Discover Matrix haircare at UrbanTrend, including Mega Smooth shampoo, conditioner and serum, alongside InstaCure shampoo and porosity spray. The selection brings together products labelled for frizzy or damaged hair, with individual options and combinations available. Browse shampoo and conditioner pairs or a shampoo, conditioner and serum set, then compare the listed sizes and product details to choose the options that suit your haircare routine.","products":[{"product_id":"matrix-mega-smooth-professional-shampoo-with-shea-butter-amino-acids-for-frizzy-hair-max-smoothness-for-4-days-used-by-1","title":"Matrix Mega Smooth Professional Shampoo with Shea Butter \u0026 Amino Acids, for Frizzy Hair | Max Smoothness for 4 Days | Used by 1 Lakh Hairstylists*| For All Hair Types | Paraben Free","description":"\u003ch2\u003eMatrix Mega Smooth Professional Shampoo with Shea Butter \u0026amp; Amino Acids, for Frizzy Hair | Max Smoothness for 4 Days | Used by 1 Lakh Hairstylists*| For All Hair Types | Paraben Free\u003c\/h2\u003e\u003cp\u003eDiscover this \u003cstrong\u003eskincare\u003c\/strong\u003e from \u003cstrong\u003eMatrix\u003c\/strong\u003e. Designed for practical performance and everyday usability.\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eDefy Frizz for 4 Days with Anti-Frizz Shampoo: A professional smoothing shampoo that gently cleanses, moisturizes and works to tame dry, damaged, curly, coarse and rebellious hair types, leaving hair defrizzed, smooth and shiny\u003c\/li\u003e\n\u003cli\u003eInfused with Shea Butter and Amino Acids, this shampoo expertly lifts away dirt and impurities and has anti frizz properties to promote fresh, manageable hair while keeping unruly frizz at bay\u003c\/li\u003e\n\u003cli\u003eKey ingredients seal the hair's cuticle and hair is left up to 5x smoother when using Mega Smooth shampoo vs. a non-conditioning shampoo for silky smooth frizz free results. Used by 100,000+ hairstylists\u003c\/li\u003e\n\u003cli\u003eMaximize hydration, smoothness and protection against humidity when using Mega Smooth shampoo and conditioner and Serum as a complete system daily. Safe for all types of color treated hair\u003c\/li\u003e\n\u003cli\u003eProfessional Salon Formula: This has been tested and approved by hairdressers. Used by 100,000+ hairstylists\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eWhy Customers Choose It\u003c\/h3\u003e\u003cp\u003eA perfect balance of design, function, and value in the beauty \u0026amp; personal care category.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"red","offer_id":47539167559910,"sku":"B00JFWWJVW-red-","price":544.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/3715\/9910\/files\/51LKJRqmX6L._SL1500.jpg?v=1776194145"},{"product_id":"matrix-mega-smooth-conditioner-with-shea-butter-and-ceramides-for-frizzy-hair-max-smoothness-for-4-days-used-by-1-lakh-h","title":"Matrix Mega Smooth Conditioner with Shea Butter and Ceramides for Frizzy Hair |Max Smoothness for 4 Days | Used by 1 Lakh Hairstylists*|For All Hair Types | Paraben Free","description":"\u003ch2\u003eMatrix Mega Smooth Conditioner with Shea Butter and Ceramides for Frizzy Hair |Max Smoothness for 4 Days | Used by 1 Lakh Hairstylists*|For All Hair Types | Paraben Free\u003c\/h2\u003e\u003cp\u003eDiscover this \u003cstrong\u003eskincare\u003c\/strong\u003e from \u003cstrong\u003eParaben Free\u003c\/strong\u003e. Designed for practical performance and everyday usability.\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eAnti Frizz Conditioner: With shea butter and amino acid that helps control rebellious, unruly hair and manages frizz against humidity for smoothness, leaving hair hydrated, shiny and defrizzed, with up to 5x smoother hair\u003c\/li\u003e\n\u003cli\u003eDescription: Targets humidity for deep hydrating and moisturizing benefits. A smoothing conditioner that nourishes and manipulates unmanagable hair leaving locks bright and defrizzed between washes\u003c\/li\u003e\n\u003cli\u003eBenefits: Professional smoothing haircare for frizz-prone hair. Provides humidity protection for coarse, unruly hair types leaving hair shiny and defrizzed creating managable locks sealing the cuticle\u003c\/li\u003e\n\u003cli\u003eMaximize hydration, smoothness and protection against humidity when using Mega Smooth shampoo and conditioner and Serum as a complete system daily. Safe for all types of color treated hair\u003c\/li\u003e\n\u003cli\u003eProfessional Salon Formula: This has been tested and approved by hairdressers. Used by 100,000+ hairstylists\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eWhy Customers Choose It\u003c\/h3\u003e\u003cp\u003eA perfect balance of design, function, and value in the beauty \u0026amp; personal care category.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":47539167592678,"sku":"B07BMXQRL9","price":306.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/3715\/9910\/files\/61W1MeyJj0L._SL1500.jpg?v=1776187686"},{"product_id":"matrix-instacure-professional-liquid-protein-shampoo-for-damaged-hair-reduced-split-ends-breakage-knotting-for-all-hair","title":"Matrix InstaCure Professional Liquid Protein Shampoo, for Damaged Hair | Reduced Split Ends, Breakage, Knotting | For All Hair Types | Paraben Free","description":"\u003ch2\u003eMatrix InstaCure Professional Liquid Protein Shampoo, for Damaged Hair | Reduced Split Ends, Breakage, Knotting | For All Hair Types | Paraben Free\u003c\/h2\u003e\u003cp\u003eDiscover this \u003cstrong\u003egeneral\u003c\/strong\u003e from \u003cstrong\u003eLiquid\u003c\/strong\u003e. Designed for practical performance and everyday usability.\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eProfessional shampoo for dry, damaged \u0026amp; brittle hair\u003c\/li\u003e\n\u003cli\u003eInfused with Liquid Proteins it targets \u0026amp; fills hair porosity to strengthen hair\u003c\/li\u003e\n\u003cli\u003eDitch damage from the 1st use\u003c\/li\u003e\n\u003cli\u003eReduces split ends, breakage \u0026amp; knotting\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eWhy Customers Choose It\u003c\/h3\u003e\u003cp\u003eA perfect balance of design, function, and value in the beauty \u0026amp; personal care category.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"red","offer_id":47539167625446,"sku":"B0BZ4MTRY7-red-","price":605.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/3715\/9910\/files\/51I2Ip7q9rL._SL1500.jpg?v=1776187689"},{"product_id":"matrix-instacure-professional-porosity-spray-with-liquid-protein-for-damaged-hair-reduced-split-ends-breakage-knotting-f","title":"Matrix InstaCure Professional Porosity Spray with Liquid Protein, for Damaged Hair | Reduced Split Ends, Breakage, Knotting | For All Hair Types | Paraben Free, 100ml","description":"\u003ch2\u003eMatrix InstaCure Professional Porosity Spray with Liquid Protein, for Damaged Hair | Reduced Split Ends, Breakage, Knotting | For All Hair Types | Paraben Free, 100ml\u003c\/h2\u003e\u003cp\u003eDiscover this \u003cstrong\u003egeneral\u003c\/strong\u003e from \u003cstrong\u003eDamaged\u003c\/strong\u003e. Designed for practical performance and everyday usability.\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eProfessional porosity filling spray for dry, damaged \u0026amp; brittle hair\u003c\/li\u003e\n\u003cli\u003eInfused with Liquid Proteins it targets \u0026amp; fills hair porosity to strengthen hair\u003c\/li\u003e\n\u003cli\u003eDitch damage from the 1st use\u003c\/li\u003e\n\u003cli\u003eReduces split ends, breakage \u0026amp; knotting\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eWhy Customers Choose It\u003c\/h3\u003e\u003cp\u003eA perfect balance of design, function, and value in the general category.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"red","offer_id":47539167723750,"sku":"B0BZ3XRNN6-red-","price":635.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/3715\/9910\/files\/51O4ZSOtpKL._SL1500.jpg?v=1776187691"},{"product_id":"matrix-mega-smooth-shampoo-and-conditioner-combo-with-shea-butter-max-smoothness-for-4-days-used-by-1-lakh-hairstylists","title":"Matrix Mega Smooth Shampoo and Conditioner Combo with Shea Butter |Max Smoothness for 4 Days | Used by 1 Lakh Hairstylists* | For All Hair Types | Paraben Free","description":"\u003cp\u003eThis two-step routine is for hair that tends to feel frizzy, coarse or unruly. It pairs cleansing with conditioning for anyone who wants a smoother finish without assembling separate products.\u003c\/p\u003e\u003cp\u003eMassage the shampoo into wet hair and rinse thoroughly. Apply the conditioner through the mid-lengths and ends, following the pack’s recommended leave-on time before rinsing.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCombines shampoo and conditioner in one set.\u003c\/li\u003e\n\u003cli\u003eHelps soften and smooth frizz-prone hair.\u003c\/li\u003e\n\u003cli\u003eMakes detangling and everyday styling easier.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Matrix","offers":[{"title":"red","offer_id":47539167854822,"sku":"B08W2KNBK8-red-","price":616.25,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/3715\/9910\/files\/61D0Yd6Np9L._SL1500.jpg?v=1776187696"},{"product_id":"matrix-mega-smooth-shampoo-200ml-conditioner-100ml-serum100ml-combo-with-shea-butter-for-frizzy-hair-max-smoothness-for","title":"MATRIX Mega Smooth Shampoo (200ml), Conditioner (100ml) \u0026 Serum(100ml) Combo with Shea Butter for Frizzy Hair | Max Smoothness for 4 Days | Used by 1 Lakh Hairstylists* | For All Hair Types","description":"\u003ch2\u003eMATRIX Mega Smooth Shampoo (200ml), Conditioner (100ml) \u0026amp; Serum(100ml) Combo with Shea Butter for Frizzy Hair | Max Smoothness for 4 Days | Used by 1 Lakh Hairstylists* | For All Hair Types\u003c\/h2\u003e\u003cp\u003eDiscover this \u003cstrong\u003eskincare\u003c\/strong\u003e from \u003cstrong\u003eMatrix\u003c\/strong\u003e. Designed for practical performance and everyday usability.\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eDefy Frizz for 4 Days with Anti-Frizz Shampoo: A professional smoothing shampoo that gently cleanses, moisturizes and works to tame dry, damaged, curly, coarse and rebellious hair types, leaving hair defrizzed, smooth and shiny\u003c\/li\u003e\n\u003cli\u003eInfused with Shea Butter, this shampoo expertly lifts away dirt and impurities and has anti frizz properties to promote fresh, manageable hair while keeping unruly frizz at bay\u003c\/li\u003e\n\u003cli\u003eKey ingredients seal the hair's cuticle and hair is left up to 5x smoother when using Mega Smooth shampoo vs. a non-conditioning shampoo for silky smooth frizz free results. Used by 100,000+ hairstylists\u003c\/li\u003e\n\u003cli\u003eMaximize hydration, smoothness and protection against humidity when using Mega Smooth shampoo and conditioner and Serum as a complete system daily. Safe for all types of color treated hair\u003c\/li\u003e\n\u003cli\u003eProfessional Salon Formula: This has been tested and approved by hairdressers. Used by 100,000+ hairstylists\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eWhy Customers Choose It\u003c\/h3\u003e\u003cp\u003eA perfect balance of design, function, and value in the beauty \u0026amp; personal care category.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"red","offer_id":47539168051430,"sku":"B099FMSTN2-red-","price":1117.75,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/3715\/9910\/files\/71srSjlYefL._SL1500.jpg?v=1776187699"},{"product_id":"matrix-mega-smooth-anti-frizz-serum-with-shea-butter-and-ceramides-max-smoothness-for-4-days-used-by-1-lakh-hairstylists","title":"MATRIX Mega Smooth Anti-Frizz Serum with Shea Butter and Ceramides| Max Smoothness for 4 Days | Used by 1 Lakh Hairstylists*| For All Hair Types | 100ml","description":"\u003ch2\u003eMATRIX Mega Smooth Anti-Frizz Serum with Shea Butter and Ceramides| Max Smoothness for 4 Days | Used by 1 Lakh Hairstylists*| For All Hair Types | 100ml\u003c\/h2\u003e\u003cp\u003eDiscover this \u003cstrong\u003eskincare\u003c\/strong\u003e from \u003cstrong\u003eAll\u003c\/strong\u003e. Designed for practical performance and everyday usability.\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eProfessional smoothing serum for frizzy, unruly hair and manages frizz against humidity for smoothness, leaving hair hydrated, shiny and defrizzed, with up to 5x smoother hair\u003c\/li\u003e\n\u003cli\u003eInfused with Shea Butter,it has anti-frizz properties to deliver manageable hair while keeping unruly frizz at bay\u003c\/li\u003e\n\u003cli\u003eBenefits: Professional smoothing haircare for frizz-prone hair. Provides humidity protection for coarse, unruly hair types leaving hair shiny and defrizzed creating managable locks sealing the cuticle\u003c\/li\u003e\n\u003cli\u003eMaximize hydration, smoothness and protection against humidity when using Mega Smooth shampoo and conditioner and Serum as a complete system daily. 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